The Real Cost of Furniture Staging
If you’re already getting ready to move, then you probably don’t want to incur any extra costs. However, furniture staging is an essential expense for anyone who wants to sell quickly and get more money for their home, even in a cold market. Furniture staging allows you to optimize your home’s appeal for the most potential buyers, which is why it is actually a cost-saving measure.
Furniture staging makes more money
90 percent of real estate agents agree that furniture staging does affect selling price. In fact, agents from the National Association of Realtors (NAR) have revealed that nearly half of the home offers they receive are higher when the home has furniture staging, and that staging can increase a home’s value by up to 20 percent!
On average, the cost of furniture staging is typically around one to three percent of the asking price. However, homes that are staged often earn a tidy 6 percent more than asking price! The bottom line is that an initial investment in furniture staging can yield an 8 to 10 percent return on investment.
Furniture staging sells faster
They say time is money, and that is never truer than when you’re trying to sell your old house. Furniture staging decreases the amount of time houses stay listed. Research shows that 62 percent of sellers’ agents say furniture staging shrinks listing time, sometimes cutting the listed time in half! This comes out to an average of about 42 days on the market. As an added bonus, the data from the NAR has shown that potential buyers are even more willing to overlook problems with the home if furniture staging is present.
Furniture staging is what the pros do
If you need another reason to invest in furniture staging, then you should know that this is a practice realtors adhere to in order to get the best sale. According to the NAR 2017 Profile of Home Staging, 38 percent of sellers’ realtors stage all of the homes they represent before listing them, because they know it affects the way buyers view the home.
Furniture staging also helps buyers “see” themselves in the home, both online and in person. 90 percent of home shoppers look online first, and furniture staging enables your listing to have plenty of gorgeous photos to attract serious buyers. According to NAR, more than 81 percent of agents for potential buyers said furniture staging made it easier for their buyer to see the home as their future residence. The pros trust furniture staging for a reason—it works!
Compare the costs
When you consider the fact that you’ll receive an 8 to 10 percent return on your furniture staging investment, and sell your house faster for more money, it’s hard to argue against furniture staging. Though the initial cost may seem unappealing, it’s actually an investment that pays off in the end. In terms of absolute costs, furniture staging actually saves you money. If you’re getting ready to sell your home, take a look at our home staging program to get started!
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